Use keywords in the URL of your page. Misspellings and symbols may make your name unique, but they also hurt your ranking. Including relevant keywords improves a page’s traffic.
A site map can help a search engine to index your pages. Site maps enable search engines to navigate to any page, from anywhere on your site. Even for a small site, putting up a site map will greatly boost your search engine rankings and make your site easier to navigate.
Try including transcripts for videos or audio you post to your site. By providing transcripts for any audio or videos, your content can be understood by search engines and included in search engine listings.
Hosting your blog on your own site can actually improve your search engine ranking. This generates more traffic for the site you are hoping to market.
Design an easy to use site map that also includes your target keywords. A site map is an easy to read, easily accessible directory of every area on your website. It gives users a simple way to find what they’re looking for on your site. Search engines use them in order to put websites in a higher position on the search lists, because the ease of access is an important facet in their ratings.