Finally, it’s time to master the primary skill that will ensure the continual success and growth of your business: marketing. Marketing is quite literally an art, so it’s impossible to distill it down to a few bullet points. Regardless, here are a few things you’ll definitely need to do in order to design a successful marketing strategy:
Please Note: These business opportunities require a small investment up front, but give you all the tools and support that you’ll need to start your very own home-based business in the direct sales industry.
This step can be as simple or as time consuming as you want it to be. All you’re really doing is establishing your brand’s finances through two components: your dedicated business bank account and your accounting software. Once that’s in order, your books are building on autopilot, all clean and tidy in one place.
Web designers are incredibly valuable for technology companies—which is why becoming a freelance web designer is a top side business idea today. Web design is all about mastering the art of creating a beautiful, value-driven experience for the people using a website or app. There are always new websites popping up in need of professional web design, and foundational books like HTML & CSS: Design and Build Websites by acclaimed web designer Jon Duckett and Don’t Make Me Think by user experience legend Steve Krug will get you started down the right path to quickly determining whether or not becoming a web designer is a viable side business idea for you.
While no formal experience or training is necessary, you’ll need to be a talented, creative writer with strong interviewing skills. An editing or journalism background and strong communication skills are helpful, as is a sound marketing strategy to reach potential customers.
Enter either the name of your city and state or your ZIP code under the Find Licenses and Permits section. Select the type of business from the drop down list. If you don’t see your business type listed on the list, select General Licensing.
8. Approach companies that manufacture similar products professionally. Some companies that embrace open innovation outline their submission processes on their websites. Others rely on third party software and forms. For many years I called to get in, which is still very doable. These days you can also use LinkedIn! Companies that manufacture similar products are your potential licensees.
Generally, no specific expertise or certificate is necessary to open a company. However, a certificate and experience — and license — may be necessary to operate or sell specific services to the public. Check with the Secretary of State to learn the legal requirements to offer a specialized product or service in your State.
It’s clear by now that we’re major proponents of leveraging modern software when starting a business, and marketing is no exception. There are hundreds of programs out there designed to help entrepreneurs like you market their budding businesses, from ROI calculators to social media management tools.
A business plan helps you figure out where your company is going, how it will overcome any potential difficulties and what you need to sustain it. A full guide to writing your plan can be found here, and when you’re ready to put pen to paper, these free templates can help.
Wouldn’t it be cool to have your own miniature golf course! Now that’s the type of golf I think I could handle! Having a well-designed course is nice but what really matters here is the location. You need to be on a highly visible road, a vacation area is a plus, and ideally your competition is a good distance away.
State Required Insurance for Certain Businesses: Business owners should be aware that licensing boards may require certain types of insurance related to specific professions. For more information, consult your licensing and permitting board.
#6 – ACD Direct is a call center company that provides work-at-home jobs, which involves answering calls from pledge campaigns organized by Non-profit organizations. They pay rate range from $0.25-0.30 per minute, which translates to $18 per hour.
Starting a food service business can be pretty involved for a beginner. But if you enjoy making food and want to build your first business around it, you can start a baking business where you sell specific items or custom creations for events out of your home kitchen.
My kids did an upscale sneaker and related goods boutique. This can be a lot of fun but it may be harder than you think to make money. First make absolutely sure your location has great foot traffic—stand there and count heads before you sign a lease! Then develop a distinctive plan for merchandising, and don’t be afraid to mark down what isn’t moving.
If you want to separate your personal liability from your company’s liability, you may want to consider forming one of several different types of corporations. This makes a business a separate entity apart from its owners, and therefore, corporations can own property, assume liability, pay taxes, enter into contracts, sue and be sued like any other individual. One of the most common structures for small businesses, however, is the limited liability corporation (LLC). This hybrid structure has the legal protections of a corporation while allowing for the tax benefits of a partnership.
This is a specialized niche of the fencing business, but so differentiated that it is basically a totally separate, non-competitive business—and that’s the best kind of niche to find! Your market is dog owners, and probably the owners of some types or dogs, or maybe multiple dogs, are much more likely to be customers than others, which means that you can really target your marketing!
Let’s go flying and get paid for it! You can finance your plane and contract out most of the work, including getting help to get your company certified to fly. This is a service business and those little touches can make a difference in keeping customers coming back.
What is a Registered Agent? A registered agent is a person or business that agrees to send and receive legal papers on behalf of your LLC. Such papers include service of process of legal action (if you are sued) and state filings.
The members have been asked to share how they originally got involved in their current business. The goal is to provide ideas to other members around the world who want to own their own businesses or who are involved in businesses that aren’t taking them where they want to go and are looking to make a change.
5. Capture the big benefit of your concept using a few highly impactful words. This is what I refer to as your ‘one sentence benefit statement.’ It needs to pack a punch! Your goal is to pique the receiver’s curiosity quickly. Yours should make the receiver think: “I want to know more about that.”
When you need professional help to launch, expand or relocate your business in New Jersey, we are your “one-stop” resource for everything you need. Make one call to the NJ Business Action Center (BAC).
One of our strongest selling books at my book publishing company was “Kiss, Bow or Shake Hands?” Traveling business people and others want to know how to fit in with foreign cultures. With a little bit a research or overseas exposure you could offer basic courses and consulting, and then you could provide more in-depth expertise as you build your knowledge overtime.
If you have experience with marketing, SEO or a knack for getting people excited about the products and services you use on a regular basis, think about refining your skills and putting them to work as a small business marketing consultant in your region—especially if you can become a local SEO expert and can help local clients rank higher in their search results as your side business idea. Businesses of all sizes are in constant need of bringing in more customers, which is where you come in with your business idea. Start by pitching some of these small business marketing ideas by Brian Downard and you’ll be sure to impress the first set of clients you begin working with in your area.
Sammi Caramela is a recent graduate of Rowan University, where she majored in writing arts and minored in journalism. She currently works as a Purch B2B staff writer while working on her first novel in her free time. Reach her by email, or check out her blog at sammisays.org.
Referrals and showcasing your work in an online gallery are two keys to gaining new clients. If you don’t have a lot of experience in photography but still want to pursue this business idea, try working as an assistant to a professional photographer to build up your resume.
Start part time and build this business carefully! Only buy items you are confident that you can sell relatively quickly for a good mark-up, and avoid getting stuck with slow moving inventory. To really succeed, develop deep expertise in a specialty and build a loyal customer base.
There’s a lot to consider and plan before you launch, and it’s important to prepare yourself for the journey ahead. If you think you’re ready to start your first business, here’s a step-by-step overview of what you need to do to make it happen.